Fearless Energy Drink has been awarded the title of ‘Outstanding Energy Drink of the Year 2024’ at the recent Marketing Edge Awards in Lagos.
In a statement, Rite Foods, the company behind Fearless, noted that the drink has been a leader in the energy drink market since its launch in 2017. They emphasized the brand’s innovative packaging, which introduced polyethene terephthalate bottles to its category.
Read Also: Equity Market Experiences a Loss of N6 Billion.
Fearless comes in two flavors: Fearless Classic and Fearless Red Berry, which have helped the brand stand out in the competitive energy drink market.
Rite Foods stated that the award acknowledges Fearless’ contributions to the industry, including its commitment to nurturing talent, supporting human development, and promoting sustainability initiatives.
The Publisher of Marketing Edge Magazine, John Ajayi, praised Fearless for its market leadership, highlighting the brand’s innovative approaches and community-focused initiatives.
